Auckland Council’s regional development & operations committee approved, today, the council’s economic development strategy work programme for the year that began on 1 July.
It contains 66 actions in 5 strategic priority areas. The priorities are listed below.
Strategic priority 1, Grow a business-friendly & well functioning city:
- Co-ordinate & integrate a business-friendly customer focus across the council & its council-controlled organisations, including understanding & conveying the voice of business to key players and aligning this work with the transformation project
- Establish a cross-council Auckland investment office to attract & facilitate investment into Auckland public infrastructure & associated commercial opportunities
- Ensuring the unitary plan delivers a regulatory framework that supports economic development in Auckland
- Monitor the supply & demand of business land in Auckland
- Continue to deliver business improvement district partnership programmes that support business prosperity & resilience
- Work with Chorus to engage with business improvement districts in a rolling 3-month cycle to generate awareness, understanding & effective use of ultrafast broadband & technology
- Contribute to building organisation capacity to support Maori economic development
- Deliver the Great Barrier Island mobile voice & broadband project with Vodafone to build 2 cell sites to extend wireless broadband coverage to the remote communities of Medlands & Okiwi
- Create & co-ordinate a working group from the telecommunications industry, the council & Auckland Transport to support the deployment of cellphone infrastructure while minimising the impact on communities
- Develop an integrated business precinct plan for the industrial south
- Develop & implement economic development action plans as platforms for local boards & other parties to advocate or catalyse activities that build up the economic capacity of a local area.
Strategic priority 2, Develop an innovation hub of the Asia-Pacific rim:
- Develop & deliver the Auckland tertiary education work programme
- Work with growth sectors to better develop, attract & match the skills required to address skills shortages
- Deliver the Wynyard Quarter Innovation Precinct focusing on activation of the Polpero building
- Work with Callaghan Innovation to support the functioning & leveraging of NZ Food Innovation Auckland (the FoodBowl)
Strategic priority 3: Become internationally connected & export-driven
- Continue to build business capability and facilitate research & development activity through delivery of the regional partner network programme on behalf of NZ Trade & Enterprise and Callaghan Innovation
- Continue to facilitate business & market development outcomes from the council’s international relationships through cultural engagement, joint initiatives with partner cities & stakeholders
- Continue to facilitate business attraction & investment opportunities in internationally competitive sectors, including increasing the economic output of council assets.
Strategic priority 4, Enhance investment in people to grow skills & a local workforce:
- Partner with Auckland business to build capability and to deliver initiatives to better match skills supply & demand
- Improve alignment through a project with a focus on youth, Maori & Pasifika as priority groups, and language, literacy & numeracy, including a geographical focus in the Southern Initiative area
- Develop an Auckland skills indicator dashboard that will support the oversight function of the skills steering group and align national & Auckland skills, actions, targets & monitoring
- Progress a skills for innovation project with the internationalisation & innovation group.
Strategic priority 5, Develop a vibrant, creative international city:
- Continue to market Auckland internationally & domestically through joint venture campaigns with partners
- Develop an Auckland convention strategy to ensure that Auckland reaches its true potential as a destination for business events
- Undertake a refresh of the major events strategy
- Complete the arts, culture & strategic action plan
- Initiate planning for the new Auckland Convention Centre
- Scope the feasibility of a Maori signature event for Auckland (ATEED – the Auckland Tourism, Events & Economic Development Ltd).
The agenda also contains more detail under each heading, link below.
Attribution: Council committee agenda.